A Story to Remember

Sad news out of St. Louis this week. Ed Story, founder of Feather-Craft Fly Fishing, died on Monday.

Story was one of those classic guides and fly-shop owners who was eager to get his clients on fish.

“If you happened to run into him walking through our St. Louis storefront, he'd smile, shake your hand and ask, ‘How can I help?’" recalls his son, Bob. “Chances are, 10 minutes later he had you on the casting yard or at the tying bench giving you a personal lesson. He had a dynamic personality and a boundless energy for spreading the joy of fly fishing.”

According to Bob, the family is going to continue running the business and has set up a memorial fund in his father’s name in hopes of benefiting a restoration project on one of Ed’s favorite Missouri trout streams.

More information on Ed Story and the memorial fund can be found at Feather-Craft.